Noticing your supplements look a little different can feel surprising or even a bit concerning at first. Maybe they appear slightly darker in color, or one pouch looks a little different than the last. We get it, and you’re not alone in wondering if that means something’s wrong.
The good news is that these natural changes are common in supplements made with high-quality ingredients without fillers, artificial dyes, or preservatives. With WeNatal for Her, WeNatal for Him, and Egg Quality +, a little variation in color is expected, safe, and does not impact effectiveness. To give you added peace of mind, every batch also goes through rigorous third-party testing to confirm potency and microbiological safety so you can feel confident with every dose.
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Best practices: How to store your supplements to minimize color change
To help slow down the visible changes:
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Store in a cool, dry place, away from direct sunlight or heat sources.
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Keep the original desiccant (silica gel or similar) in the pouch and reseal tightly after use.
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Always use dry hands when handling capsules to avoid water marking and causing capsules to stick together, feel damp, or show signs of moisture
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Store separately from other vitamins if using a weekly pill organizer, and make sure you are consistently taking your capsules throughout the week to avoid long-term air exposure.
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Avoid leaving the pouch open for long periods in humid air.
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Don’t store in bathrooms or near hot stovetops, windows, or in cars.
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If using a weekly supplement container, be sure to remain consistent with taking them daily. If they are carried over from week to week, exposure to air and humidity will increase the likelihood of color changes.
What customers often see: Examples of natural color change
Over time, you may notice small differences in the appearance of your WeNatal supplements. This is a natural occurrence when working with high-quality ingredients, without fillers, artificial dyes, or preservatives, and does not affect their safety or effectiveness.
Here are a few examples of what you might see:
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A gradual shift in color: Capsules may slowly darken during the month you’re using them.
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Speckled appearance: Some ingredients naturally change faster than others, which can create tiny speckles or uneven tones.
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Pouch-to-pouch differences: One pouch may look slightly lighter or darker than another. In person, these variations are usually subtle, though photos can make them appear more dramatic.
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Environmental effects: Storage conditions such as humidity or heat may make changes more noticeable, though the supplements remain safe to take.
What you don’t find in WeNatal and why that matters
Here’s where WeNatal stands apart: we don’t use the “extras” that many supplement companies rely on to keep their products looking picture-perfect on a shelf.
That means you won’t find:
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Chemical stabilizers that artificially “freeze” ingredients in time.
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Synthetic colorants or dyes that make every capsule identical in color, even if the nutrients inside are changing.
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Preservatives that keep products looking the same for years but aren’t necessarily health supportive.
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Why Supplements Naturally Change Color
A few simple factors can cause supplements to look a little different over time:
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Air, light, and heat: Natural ingredients can darken slightly when exposed to oxygen, sunlight, or warmer temperatures.
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Humidity: Moisture can make color changes more noticeable.
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Ingredient variability: Just like fruits and vegetables, natural nutrients can vary a bit from batch to batch.
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No artificial dyes: Because WeNatal doesn’t use stabilizers or colorants, you see the natural changes instead of a “perfectly uniform” capsule.
Why color change doesn’t affect efficacy or safety
Even when the appearance shifts slightly, the active ingredients in WeNatal supplements remain present in the intended amounts and continue to deliver designed benefits. Natural variations in color do not reflect a loss of potency.
Every batch of WeNatal is produced under strict GMP (Good Manufacturing Practice) standards and undergoes third-party testing to confirm potency, purity, and microbiological safety. This ensures that while the supplements may look slightly different over time, they always meet the highest standards of quality.
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When it’s important to reach out
While most color changes are completely normal, there are a few rare situations where it’s important to contact us so we can help:
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Melted capsules or tablets: If your supplements arrive melted together or appear melted inside the capsule, often due to extreme heat during shipping.
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Drastic color changes: A very unusual or sudden shift in color across an entire pouch.
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Strong or unusual odors: A smell that seems off or different from what you’ve experienced before.
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Clumping or moisture issues: Pouches of capsules arriving sticking together, feeling damp, or showing signs of moisture damage.
If you ever notice any of the above, or simply feel unsure, please reach out to our team with your batch number. We take quality seriously and will make sure you feel confident and supported with every pouch of WeNatal.
A note from WeNatal on why variation in color can occur
At WeNatal, our goal is simple: to provide thoughtfully formulated, effective supplements that truly support your family’s health. While natural color changes may occur, our commitment to quality, safety, and effectiveness never wavers. Every batch is carefully crafted and tested so you can focus on what matters most—feeling your best and supporting the next chapter of your journey with confidence.
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References
Ivanov Y, Godjevargova T, Atanasova M, Nakov G. The Effect of Grape Seed Extract on Lipid Oxidation, Color Change, and Microbial Growth in a Beef-Pork Sausage Model System. Molecules. 2025;30(8):1739. Published 2025 Apr 13. doi:10.3390/molecules30081739
Novais C, Molina AK, Abreu RMV, et al. Natural Food Colorants and Preservatives: A Review, a Demand, and a Challenge. J Agric Food Chem. 2022;70(9):2789-2805. doi:10.1021/acs.jafc.1c07533
Rabovsky AB, Komarov AM, Ivie JS, Buettner GR. Minimization of free radical damage by metal catalysis of multivitamin/multimineral supplements. Nutr J. 2010;9:61. Published 2010 Nov 23. doi:10.1186/1475-2891-9-61
Tripti Singh, Vinay Kumar Pandey, Kshirod Kumar Dash, Sonal Zanwar, Rahul Singh, Natural bio-colorant and pigments: Sources and applications in food processing. Journal of Agriculture and Food Research. Volume 12, 2023, 100628, ISSN 2666-1543, doi:10.1016/j.jafr.2023.100628
